Reliance Brand Limited, a subsidiary of Reliance Retail Ventures Ltd with a mandate to launch and construct international manufacturers, has inked pact with main Italian luxurious model Maison Valentino, to carry one of many high luxurious manufacturers in India. The first boutique of Valentino might be opened in Delhi, adopted by one other one in Mumbai, Reliance Brands stated in a press launch on Thursday, July 21.
“Reliance Brands Limited has inked a long-term distribution agreement with Valentino to bring to India the most established Italian Maison de Couture,” the previous stated within the press launch.
The first retailer in Delhi is because of open in 2022 by the top of the summer season, with the flagship retailer in Mumbai to comply with within the coming months, RBL stated. The shops will inventory an entire vary throughout womenswear, menswear, footwear, and equipment of Valentino, Reliance stated.
“The new long-term distribution deal will allow brand presence through a renewed store concept geared toward adapting to the changes in the retail market. Experiential design will provide customers with a global experience and a bespoke client experiential journey,” stated Reliance Brands within the press launch.
In Dehli, Valentino will open a 162 sqm boutique in DLF Emporio, which is able to carry Valentino girls’s collections and an edited number of males’s equipment, whereas the Mumbai flagship will carry the entire Valentino universe, which is able to embrace an entire vary throughout womenswear, menswear, footwear, and Valentino Garavani equipment of the model that embrace footwear, baggage, small leather-based items, eyewear, scarves, ties, and fragrances.
The model is presently current in over 144 areas by means of 212 Valentino straight operated boutiques and over 1,300 factors of sale.
“This partnership will help make the brand more accessible to its Indian
customers and build a new tribe of Valentino connoisseurs,” stated Reliance Brands Limited managing director Darshan Mehta.
“Founded by the legendary Italian fashion designer Valentino Garavani and Giancarlo Giammetti, Valentino has gone through impactful creative evolution under the current Creative Director Pierpaolo Piccioli and CEO Jacopo Venturini heralding the brand into contemporary luxury while leveraging its heritage as the most established Italian Maison de Couture . The brand’s infectious romanticism, signature codes and bold use of color has strong resonance in India,” he added.
Speaking on the collaboration, Jacopo Venturini, CEO Maison Valentino stated that he was happy to affix forces with Reliance Brands Limited to launch the model in India. “The upcoming retailer opening represents a major step in Valentino’s international technique, and we’re honored to be a part of the nation’s rising retail market, permitting the corporate and the Valentino Community to develop in a stable means, in keeping with our values and model tradition, he stated.
“As per the new business model, we are leveraging the strong relationships between the brand, its sales force and the customers, hinged on our Couture values – obsession for detail, creativity and client centricity – that together with human capital and teamwork are at the core of the company culture and the main drivers of its evolution,” the Valentino CEO added.
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