Mahindra lagging behind in supply of SUVs


Mahindra has a supply backlog of over 1.43 lakh SUVs for 4 of its fashions — the XUV700, XUV300, Thar and Bolero. This determine is anticipated to rise considerably because the model prepares to open bookings for the all-new Scorpio N from July 30.

Mahindra presents superior tech like an AdrenoX infotainment and ADAS within the XUV700, which requires many chips, and the semiconductor scarcity is barely including to the delay. These 4 SUVs cumulatively add as much as 1,35,000 bookings, with the remaining numbers comprising different fashions from the M&M secure.

The flagship XUV700, launched in August 2021, at the moment has the utmost bookings of 80,000 items and is averaging 9,800 bookings a month. The XUV700 is accessible with each petrol and diesel engine choices. Some sellers imagine that items booked now can solely be delivered by 2024, relying on variant and site.

Since launch, the XUV700 is available in two trims, MX and AX, and in 5- and 7-seater configurations — leading to 23 variants.

Next when it comes to unfulfilled deliveries is the Mahindra Thar with 26,000 items. First revealed on August 15, 2020, and launched on October 2 that 12 months, the brand new Thar has confirmed to be one of many progress drivers for the corporate.

The Bolero, Mahindra’s hardy workhorse and a gross sales powerhouse for over 20 years, is third on the listing, with 15,000 items awaiting supply. The introduction of the Bolero Neo final July has additionally revised up demand for the Bolero. The XUV300, comes with a backlog of 14,000 items and has seen sustained demand since launch on February 14, 2019

The newest Mahindra SUV — the Scorpio N — will solely enhance the delay in deliveries. Prices begin at ₹ 11.99 lakh for the entry-level petrol MT, and go as much as ₹ 19.49 lakh for the top-spec diesel-MT variant (ex-showroom, India). Prices of the automated, 4X4 and six-seater variants might be introduced on July 21, with bookings formally set to open on July 30.



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